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Privacy policy & terms of use · effective July 11, 2026

Privacy policy

This policy covers the packbook iOS app and the packbook.co web service (together, “packbook”, “we”). The short version: your gear library lives on your device, we run no ads and no analytics, and we never sell your personal information.

Data in the iOS app

Your gear library (items, photos, stickers, packs, kits, and packing lists) is stored locally on your device. We do not run accounts in the iOS app and we do not keep a copy of your library on our servers.

Camera access is used only to photograph your gear and turn it into stickers. Photos stay on your device except as described below.

AI gear identification. When you scan an item, the photo of that item (with the background removed) is uploaded to an image-hosting provider and shared with our service providers so they can identify it: a reverse-image search provider (SerpApi, querying Google Lens) and an AI provider (Anthropic’s Claude) that picks the best product match. Text from your packing lists (item names, trip name) may also be sent to Anthropic for features like the pre-trip Ready Check. This data is used to return results to you. We do not use it to build advertising profiles. Each provider handles data under its own policy: Anthropic · SerpApi.

Data on the web service

Account. Signing in at packbook.co (Google sign-in or an email magic link) gives us your email address, used solely to authenticate you and manage the packs you publish. Authentication and the database are provided by Supabase.

Published packs are public. When you publish a trip or kit, that page (packbook.co/t/…) is visible to anyone with the link and may appear in the public explore gallery. It contains whatever you chose to publish: gear names, images, weights, notes. You can unpublish or delete a share at any time from your shares page.

Cookies. We use session cookies for sign-in only. No advertising or tracking cookies.

Hosting. The site runs on Vercel, which keeps standard server logs (including IP addresses) for security and operations.

What we don't do

No ads. No analytics SDKs. No tracking across other companies’ apps or websites. We do not sell or share your personal information for advertising, and we have not done so in the preceding 12 months.

Your rights (including CCPA/CPRA)

If you are a California resident, you have the right to know what personal information we hold about you, to correct it, to request deletion, to opt out of sale or sharing (we do neither), and to not be discriminated against for exercising these rights. We extend the same rights to everyone.

To delete your data: iOS app data is deleted by deleting the app (it lives only on your device). For the web service, delete individual shares from your shares page, or email support@packbook.co to delete your account and everything tied to it. We respond within 45 days.

Children

packbook is not directed at children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us personal information, contact us and we will delete it.

Changes

If this policy changes, we’ll update this page and the effective date above. Material changes to how we handle your data will be called out in the app or on the site.

Terms of use

By using the packbook iOS app or packbook.co, you agree to these terms. For the iOS app, Apple’s standard Licensed Application End User License Agreement also applies.

Your content

Your gear photos, lists, and notes are yours. When you publish a pack on the web service, you give us permission to host and display that page publicly until you delete it. Don’t publish content that is unlawful or that you don’t have the right to share; we may remove content that violates these terms.

AI features are estimates

Gear identification, weights, prices, buy links, and packing suggestions (including the Ready Check) are generated with the help of AI and third-party data. They can be wrong. They are provided for convenience and information only and are not professional, safety, or purchasing advice. Always verify critical equipment, weights, and packing decisions yourself. You are responsible for your own trips and your own safety outdoors.

Third-party links

Product pages and buy links point to retailers we don’t control. Their prices, availability, and policies are their own.

No warranty; limitation of liability

packbook is provided “as is” and “as available”, without warranties of any kind, to the fullest extent permitted by law. To the same extent, we are not liable for indirect, incidental, or consequential damages arising from your use of packbook, including decisions made in reliance on AI-generated content.

Changes and termination

We may update these terms as packbook evolves; continued use after an update means you accept the new terms. We may suspend accounts that abuse the service. You can stop using packbook, and delete your data, at any time.

Contact

Questions about any of this: support@packbook.co. For help using the app, see the support page.